This past Sunday the biggest television event of the year aired on Fox Sports: Superbowl LIV. Although I wished it was my favorite football team in Miami, I still enjoyed tuning in given my nerdy fascination with advertisements and my love for the NFL. After some last-minute research on the playing teams, I shallowly made the decision to cheer on the Kansas City Chiefs; I’m prone to cheer for the underdog.
As I was amusing myself with game play and judging commercial quality, like I do every year, one commercial in specific managed to capture my entire attention and left me feeling shocked, yet proud and empowered.
Katie Sowers was featured in this perfectly constructed commercial. She began to share her story illustrating her longtime fondness and passion for football, and concluded with celebrating her achievement as the first woman and openly gay person to coach in the Superbowl.
Football bias aside, I found this advertisement overwhelmingly inspiring. Although Katie Sowers coached for the opposing team, after that commercial I was in full support of the 49ers and their progressive efforts to be inclusive and appreciative of the iconic moment in history. Congratulations to Katie for breaking barriers and being an inspiration for men and women alike!
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